I remember when my friend asked me for makeup advice. Something simple, like types of waterproof mascaras. I told her to check YouTube and she looked at me like I had gone mad. That was almost 7 years ago; she had zero clue that YouTube was used like a search engine. Now, YouTube is even exponentially bigger than was it was back then. And people are using that platform like no man’s business. I would know because I have a YouTube channel myself.
You can find all kinds of videos, from cooking to how to make a DIY mouse trap to how to turn on your computer. You can also find people who have made it their home of some sort. Building their whole personalities and lives and literally growing up via their own little show on YouTube, called a YouTube channel.
This is just to show that there’s a space for you on this platform and you don’t have to shy away from it. If you’ve really been thinking about starting a channel, and you have something you genuinely would like to share, go ahead and do it!
Reasons?
You will build a lasting community that trusts and loves you.
You’ll be able to share your knowledge with like-minded people and people that also want your level of expertise. Even if you’re just going to be blogging about college or being a new mom, you will still find your audience. There is always someone that will be able to relate to your story.
Plus, let’s not forget money o. *coughs.* It is also a source of passive income. If you’re diligent, you do your research and you put out quality content, you will get results in terms of views and subscribers and eventually, money via adsense.
However, going into it for the money alone however, will lead to a sure creative burnout and you’ll end up stopping before you can even get ahead. Focus instead on creating valuable content for your viewers. The great thing about youtube is that even old videos can still be viewed and will make you more money every single day if done right.
There’s More
You may get to work with big brands and collaborate with other influencers.
Once again, this doesn’t happen overnight; you will need to put in work in order to see results. But when you do, it will be very rewarding to have a brand you love contact you to work with you. Remember to always be honest with your opinions. You owe your audience honesty at the least.
And that’s it. It’s not too late to start. Remember, y don’t need fancy equipment; you can just start with your phone.